Wicked Pictures Forges U.S. Broadcast Deal with Pure Play Broadcasting
Canoga
Park-based adult industry powerhouse Wicked Pictures is pleased to announce that it has entered
into an exclusive broadcast distribution relationship with Pure Play
Broadcasting. Since May 18, the respected VOD giant has been serving as the
exclusive broadcast distributor for Wicked's content in the United
States, satisfying the growing demand for quality adult programming
with the studio's award-winning feature product.
The new agreement was announced just as the National
Cable & Telecommunications Association launched The Cable Show 2012, the
largest annual cable and telecommunications convention and trade show in the
United States. Held at the Boston Convention and Exhibition Center May
21-23, the show saw Pure Play Broadcasting Executive VP of Distribution Lisa Sumja joined by
Wicked VP of International Sales and Licensing Steven Vlottes.
“I believe this relationship is going to be very, very
beneficial to us in the months ahead,” Mr. Vlottes observed upon his return
from the Boston convention. “Lisa Sumja is very goal-oriented and has terrific
product knowledge. She's working tirelessly to position both our features and
other product lines for maximum exposure. I see her raising our brand's
visibility in adult programming to an entirely new level."
Since 2004, Pure Play Broadcasting has established
itself as one of the leading providers of adult broadcast content, currently
delivering over one hundred hours of quality programming each month. For his
part, Wicked Pictures President and Owner Steve Orenstein
looks forward to
working with this dynamic company. “I believe our new deal will be
beneficial for both companies. Richard Arnold and Lynette Lanning have
both been extremely professional and a pleasure to work with over the
years in the Canadian market, and I look forward to seeing what they can
accomplish in the U.S.”
News of Wicked’s new arrangement with Pure Play
Broadcasting comes as the company is preparing to release two of its biggest
titles for 2012, the big-budget spoof Men In Black: A Hardcore Parody and the
compelling end-of-the-world drama Countdown.
